Grupo Rolo was founded in 1995 and currently operates 9 industrial units located in Mafra, Óbidos and Alcobaça, covering more than 30,000 m² of production area and employing over 300 people.
We specialise in the production of dry, frozen and deep-frozen pastry products. As one of Portugal’s leading producers, we deliver high-quality products while preserving our family-business essence and combining expertise, rigour and innovation with a vision for sustainable growth.
The beginning of our story: the opening of our first industrial unit, specialising in the production of traditional dry cakes.
The opening of Grupo Rolo’s first fully automated unit, incorporating advanced production technology.
In 2010, in response to new market challenges, we created Novadolci, specialising in deep-frozen pastry products. This strategic move allowed us to adapt and develop our production lines to meet market demands, strengthening our competitive position and differentiating us from the competition.
In 2019, we built our first unit fully dedicated to the production of deep-frozen products, including crepes, pancakes and cookies, marking an important milestone in our growth and specialisation.
We opened our eighth production unit, dedicated to the production of crepes and pancakes in both chilled and deep-frozen formats. This step strengthens our capacity for innovation and expansion while maintaining the commitment to quality and care that defines us.
In October 2025, we unveiled Grupo Rolo’s new identity and launched the ROLO brand, strengthening our positioning and preparing for a new stage of growth, innovation and closer relationships with different markets.
Trabalhamos com clientes e parceiros em diferentes geografias, adaptando soluções às exigências de cada mercado.
More than 300 people who, every day, bring care, high standards and passion to everything we do. They are the ones who ensure that every product reaches the consumer with the quality that defines us.
Pastelaria e Confeitaria RoloPastelaria e Confeitaria Rolo, , founded in 1995, produces assorted cakes, dry cakes, traditional cakes and croissants at its facilities in Mafra and Óbidos. Like the other Grupo Rolo units, it operates under the HACCP system, ensuring rigorous food safety standards.
NovadolciIn 2018, Novadolci began producing deep-frozen pastry products. Every day, we ensure the quality and food safety of our products, complying with HACCP standards and the requirements of IFS Food Version 7 certification, in which we achieved a score of 88,84%.
HiperdolciHiperdolci, which began production in 2019, specialises in pastry and confectionery products. It complies with the HACCP system and the requirements of IFS Food Version 8, in which it achieved a score of 96,75%. Its two production facilities cover a total production area of 6,730 m² and are equipped with advanced technology, including continuous production lines, robotics and an intelligent warehouse system.
J&N RoloIn addition to managing the entire production process within Grupo Rolo, we also operate our own fleet through J&N Rolo. This allows us to ensure that our products reach customers in the best possible condition and within the agreed delivery times.
